What constitutes a good business website and does my business need it?
Websites are nothing new – they are workhorse of any small or medium business owner and have been for decades. A website should serve as a business’ central hub, to where all other marketing efforts lead a potential customer. The main advantage of having your own business website, using an open source content management system…Read More
Why do you need Digital Marketing?
A lot of companies hear about Digital Marketing, but they don’t know what it is and how they can use it. Simply put, Digital Marketing is a combination of various marketing and promotional ideas designed to help you increase your company’s exposure in the online world and boost your ranking as well. Why would you…Read More
Great ways to improve your web design
Your web design will directly influence the user experience, so you have to opt for a web design that’s distinct, unique and persuasive. But how can you improve the web design, are there any methods you can use in this regard? Turns out there are quite a bit of them, it all comes down to…Read More
Social Media Marketing tips from the Pros
Social media is all about allowing you to connect with others, but businesses can also use it in order to generate customers and leads. Doing this is actually very easy and you will find the entire process to be very fulfilling. But there are some marketing tips that will make the process even more rewarding.…Read More
Tips to create a great AdWords campaign
AdWords is a great platform for every business. With its help you can get a stellar revenue and there is a lot of value to be had here, if you use it properly. With that in mind, we wanted to share a few great tips that will help you design the best AdWords campaign for…Read More
PPC Advertising mistakes that you need to avoid
PPC Advertising is a very good tool as long as you use it in a proper manner. Unfortunately, there are many marketers that do not use PPC Advertising as they should, and this does tend to bring in front multiple problems. Thankfully, we are here to tell you which are those mistakes so you can…Read More
Great WordPress plugins you should use right away
WordPress is a very good platform, but the reality is that it just doesn’t offer the very good experience that you expect from it. Instead, it relies on the use of plugins and it all comes down to you to pick the right ones for you! Yoast SEO https://wordpress.org/plugins/wordpress-seo/ This is a very important plugin…Read More
How to create an effective email drip strategy
E-mail marketing is still a popular choice for many web advertisers and for marketers. The problem with e-mail marketing is that it takes some time to build up a list of quality email contacts that you can use with all of your newsletter content and messages. Creating an e-mail drip strategy that you can use…Read More
How can you improve the growth of your company with digital marketing
There are many new trends in digital marketing that can help you to stay ahead of the competition. Here are some of the top growth strategies that you can follow in digital marketing for greater improvements with your current campaigns and future campaigns: Going live: Live streaming is becoming a very big thing in digital…Read More
How can you make AdWords campaigns work with a small budget?
If you are planning on using ad words but you have a relatively small budget is extremely important that you work at planning out advertising campaigns that will stretch your budget further. Here are some of the top strategies that you can use to help any ad words campaign stretch further. This means that even…Read More
The top adwords improvements you can be using today
Adwords is a massive business for google and there are a number of excellent ways that you can use it to the fullest extent. With millions of dollars exchanged between advertising professionals and website owners over the adwords servers each day, there are a number of tips you can use to improve your overall success…Read More
Top tips for writing more interesting email marketing messages
The way that we design e-mail marketing content is essential to making sure that the content is opened and accessed with ease. When it comes to creating more interesting e-mail marketing messages it’s extremely important that you follow some of these top tips for writing improved email messages as a marketer: Work on titles extensively:…Read More
Top web design mistakes that will continue in any market
There are a number of top mistakes that occur in almost every element of web design. Even now with so many tools available for amateur and professional web designers, there are some top web design mistakes that seem to be in avoidable. Here are some of the top mistakes to watch for in web design…Read More
Tips for designing a better user interface
Creating a website that easy to find is equally as important as building a website that’s easy to use. With the newest search engine standards of quality and streamlined user interface that is easy for people and search engine crawlers to navigate will help you capture top search engine spots. Here are some tips on…Read More
Some top shortcuts you can use with google analytics
You may regularly use Google analytics to track your search engine advertising, page visits and more. What many website owners don’t realize however is that there are a number of excellent shortcuts available within Google analytics that can help you to improve the quality of your website and speed up statistical analysis on your marketing…Read More
Great SEO tips for 2017
Search engine optimization is very important for every online business. However, each year you get to find new trends, so it’s pretty hard to figure out which are the best tips and ideas that you can focus on at any given time. Thankfully, here you have some of the best SEO tips to focus on…Read More
How can you be using mobile PPC more effectively
Pay per click advertising on a mobile platform is just as important as any other major form of pay per click advertising support. With so many people conducting business that is compatible with mobile devices and more and more people getting on smartphones and tablets every day a mobile PPC strategy is becoming increasingly more…Read More
Top PPC trends you need to be using
There are a good number of massive developments in PPC advertising within the past year. If your company is attempting to stay up-to-date with all the latest paid search advertising solutions, it is extremely important that you continue using these methods to improve the conversion rates of your advertising so that your budget can stretch…Read More
How is voice search changing SEO?
Digital voice search services on smart phones as well as on home automation services like the Amazon Alexa, are making the process of completing digital search is much easier. Voice chat is becoming a much more reliable technology and over the past two years speech recognition has become far better ensuring that nearly 40% of…Read More
How can you speed up your website to improve conversion rates?
When most people think about conversion and website design they are often interested in pure SEO values and content. Having a quality design that is also well optimized could potentially improve your website conversions as a marketer as well. Page speed can do a lot for your search engine ranking as well as the number…Read More
How can you make your WordPress article stand out against the tens of millions published each month?
WordPress estimates that over 65 million articles are published on their platform almost every month. When you are starting your own WordPress blog or maintaining a page for your company it’s extremely important that you have a strategy to make sure that your content can stand out against the competition. In a sea of new…Read More
How can you improve e-mail marketing engagement in 2017?
E-mail marketing is still an extremely powerful force that you can use to improve your website and gain new visitors. Finding more e-mail subscribers from your website and making sure that they end up actually opening the e-mails you send out is important. Here are some strategies for improving the engagement that you receive from…Read More
Could the next marketing platform in tourism be trip advisor?
With so many restaurants hotels and tour companies finding their livelihood from major review sites like Google reviews today, it can be difficult to compete with other companies if you are just starting out. Trip advisor has recently suggested that they are offering a new page design including subscription-based ad purchases for hotels, restaurants and…Read More
How to whitelist emails
Stoute Web Solutions wants to help make sure your emails are getting delivered to you! In order to help ensure proper delivery of emails to your inbox, you can add senders of legitimate emails to your Whitelist, also called the Approved or Safe Sender list. Click below to view instructions on how to do whitelist…Read More
Introducing Stoute Help!
Over the past few years we’ve built a number of WordPress based websites which have empowered the website owners to take control of their website and push the boundries of what they thought was possible. Now we’re launching a new service included in every new website we design or maintain. It’s an admin help tool…Read More
Portland Web Design – We do it a little different
There are many things that are a little different in the Portland area. Portland Web Design is one of them. In Portland, Web Designers tend to have a stronger understanding of the businesses they work with. We really get to know our clients, their businesses, and their goals. It’s too often that we hear about…Read More
What is Social Bookmarking? It’s no surprise that the vast majority of people are now getting their news, entertainment, and event information via social media. Managing and maintaining access to important posts has become essential to finding a desired post buried in cat memes and Buzzfeed videos. Social bookmarking allows users to store, categorize, search,…Read More
Drupal 6 Support to End
Drupal 6 which was originally released in early 2008 is reaching its end of life. Drupal 6 will no longer be supported by the Drupal community as of February 24, 2016. We’ve put together answers to frequent Drupal 6 questions below. HOW DO I KNOW IF MY WEBSITE IS BUILT WITH DRUPAL 6? The easiest way to…Read More
How to add a business to Google Maps without an Address
Getting your business listed on Google Maps increases inline visibility even if your business is entirely mobile or online. If you aren’t operating a brick-and-mortar storefront you want not want to post an address, and you don’t have to! Listing your business on Google Maps is done by setting up a profile in Google Places…Read More
Share Login Cookies between WordPress Subdomains
I wrote a post early last month that walked you through how to share login cookies between two WordPress installations. In this post I’m going to take it a step further and break down the code to make sure it can be easily understood and used. The first WordPress install is actually exactly identical, so…Read More