Posts by pstoute

PPC Advertising is a very good tool as long as you use it in a proper manner. Unfortunately, there are many marketers that do not use PPC Advertising as they should, and this does tend to bring in front multiple problems. Thankfully, we are here to tell you which are those mistakes so you can…

WordPress is a very good platform, but the reality is that it just doesn’t offer the very good experience that you expect from it. Instead, it relies on the use of plugins and it all comes down to you to pick the right ones for you! Yoast SEO https://wordpress.org/plugins/wordpress-seo/ This is a very important plugin…

E-mail marketing is still a popular choice for many web advertisers and for marketers. The problem with e-mail marketing is that it takes some time to build up a list of quality email contacts that you can use with all of your newsletter content and messages. Creating an e-mail drip strategy that you can use…

There are many new trends in digital marketing that can help you to stay ahead of the competition. Here are some of the top growth strategies that you can follow in digital marketing for greater improvements with your current campaigns and future campaigns: Going live: Live streaming is becoming a very big thing in digital…

If you are planning on using ad words but you have a relatively small budget is extremely important that you work at planning out advertising campaigns that will stretch your budget further. Here are some of the top strategies that you can use to help any ad words campaign stretch further. This means that even…

Adwords is a massive business for google and there are a number of excellent ways that you can use it to the fullest extent. With millions of dollars exchanged between advertising professionals and website owners over the adwords servers each day, there are a number of tips you can use to improve your overall success…

The way that we design e-mail marketing content is essential to making sure that the content is opened and accessed with ease. When it comes to creating more interesting e-mail marketing messages it’s extremely important that you follow some of these top tips for writing improved email messages as a marketer: Work on titles extensively:…

There are a number of top mistakes that occur in almost every element of web design. Even now with so many tools available for amateur and professional web designers, there are some top web design mistakes that seem to be in avoidable. Here are some of the top mistakes to watch for in web design…

Creating a website that easy to find is equally as important as building a website that’s easy to use. With the newest search engine standards of quality and streamlined user interface that is easy for people and search engine crawlers to navigate will help you capture top search engine spots. Here are some tips on…

You may regularly use Google analytics to track your search engine advertising, page visits and more. What many website owners don’t realize however is that there are a number of excellent shortcuts available within Google analytics that can help you to improve the quality of your website and speed up statistical analysis on your marketing…

Search engine optimization is very important for every online business. However, each year you get to find new trends, so it’s pretty hard to figure out which are the best tips and ideas that you can focus on at any given time. Thankfully, here you have some of the best SEO tips to focus on…

Pay per click advertising on a mobile platform is just as important as any other major form of pay per click advertising support. With so many people conducting business that is compatible with mobile devices and more and more people getting on smartphones and tablets every day a mobile PPC strategy is becoming increasingly more…

There are a good number of massive developments in PPC advertising within the past year. If your company is attempting to stay up-to-date with all the latest paid search advertising solutions, it is extremely important that you continue using these methods to improve the conversion rates of your advertising so that your budget can stretch…

Digital voice search services on smart phones as well as on home automation services like the Amazon Alexa, are making the process of completing digital search is much easier. Voice chat is becoming a much more reliable technology and over the past two years speech recognition has become far better ensuring that nearly 40% of…

When most people think about conversion and website design they are often interested in pure SEO values and content. Having a quality design that is also well optimized could potentially improve your website conversions as a marketer as well. Page speed can do a lot for your search engine ranking as well as the number…

WordPress estimates that over 65 million articles are published on their platform almost every month. When you are starting your own WordPress blog or maintaining a page for your company it’s extremely important that you have a strategy to make sure that your content can stand out against the competition. In a sea of new…

E-mail marketing is still an extremely powerful force that you can use to improve your website and gain new visitors. Finding more e-mail subscribers from your website and making sure that they end up actually opening the e-mails you send out is important. Here are some strategies for improving the engagement that you receive from…

With so many restaurants hotels and tour companies finding their livelihood from major review sites like Google reviews today, it can be difficult to compete with other companies if you are just starting out. Trip advisor has recently suggested that they are offering a new page design including subscription-based ad purchases for hotels, restaurants and…

Stoute Web Solutions wants to help make sure your emails are getting delivered to you! In order to help ensure proper delivery of emails to your inbox, you can add senders of legitimate emails to your Whitelist, also called the Approved or Safe Sender list. Click below to view instructions on how to do whitelist…

Over the past few years we’ve built a number of WordPress based websites which have empowered the website owners to take control of their website and push the boundries of what they thought was possible. Now we’re launching a new service included in every new website we design or maintain. It’s an admin help tool…

There are many things that are a little different in the Portland area. Portland Web Design is one of them. In Portland, Web Designers tend to have a stronger understanding of the businesses they work with. We really get to know our clients, their businesses, and their goals. It’s too often that we hear about…

What is Social Bookmarking? It’s no surprise that the vast majority of people are now getting their news, entertainment, and event information via social media. Managing and maintaining access to important posts has become essential to finding a desired post buried in cat memes and Buzzfeed videos. Social bookmarking allows users to store, categorize, search,…

Drupal 6 which was originally released in early 2008 is reaching its end of life. Drupal 6 will no longer be supported by the Drupal community as of February 24, 2016. We’ve put together answers to frequent Drupal 6 questions below.   HOW DO I KNOW IF MY WEBSITE IS BUILT WITH DRUPAL 6? The easiest way to…

Getting your business listed on Google Maps increases inline visibility even if your business is entirely mobile or online. If you aren’t operating a brick-and-mortar storefront you want not want to post an address, and you don’t have to! Listing your business on Google Maps is done by setting up a profile in Google Places…

I wrote a post early last month that walked you through how to share login cookies between two WordPress installations. In this post I’m going to take it a step further and break down the code to make sure it can be easily understood and used. The first WordPress install is actually exactly identical, so…

The @ media query is 1/3 of the recipe for responsive design, which has been a large topic of discussion with the recent announcement that Google will be making this a ranking factor for mobile searches. It is the key ingredient that, in it’s simplest for allows for specified CSS to be applied depending on…

This process has been tested on multiple EC2 instances but I must state as always, you should make at least one back up and maybe a backup of your back up to be safe. This will run you through extending your root file system on a running EC2 instance with out any lengthy downtime. First…

/** This post is now outdated. You can find the updated version here. **/   Let me just start by saying finding information regarding this topic was plentiful, but there wasn’t really a solid way or explanation on this process. Hopefully I can make it easy enough to follow. The process is different for Multi-Site…

Although this sounds like a complete pain to complete, it’s actually very easy with only two steps… Put your iPhone into airplane mode… wait for the network to turn off Take your iPhone out of airplane more… success! See I told you it was easy. You can also just power off your iPhone and reboot…

When moving your site from one server to another the process can be quite tedious and ultra confusing. In this post we hope to make transferring your Drupal based website ultra easy. Let me preface this entire post with the official statement from Drupal on how to properly transfer your site to a new host.…